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Babymetal World Tour
Project type
Creative, art direction and styling
Date
2022
Location
Barcelona, Spain
For this project, me and 4 other people proposed a world tour campaign for the band BABYMETAL. During our research process, we realised the members were missing a sense of identity within the band. That’s why we made it our mission to create a compelling narrative for the tour and reflect it on the graphics, styling, stage, and else to go along with the album name "The First Posession" following our project concept: possession liturgy.
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